Meta ads for contractors.
You pay when the job books — not before.

We build and run the Facebook and Instagram campaigns, hand your team a booked job, and invoice you for that job. Nothing else.

Built for crawl space, foundation, spray foam & waterproofing crews
EXAMPLE — FOUNDATION REPAIR, DALLAS TX CAMPAIGN ACTIVE
AD RUNS LEAD COMES IN JOB BOOKED
LEADS THIS WEEK
14
JOBS BOOKED
6
YOU'RE INVOICED FOR
6

Illustrative example — the other 8 leads cost you nothing.

Most agencies get paid whether you get work or not.

RETAINER

The invoice shows up either way

You pay the same monthly fee whether the campaign brings in six jobs or zero.

PAY-PER-LEAD

You're charged for tire-kickers

A form fill from someone who was never going to answer the phone still costs you money.

PAY-PER-JOB

You only pay for what actually books

We only get paid once your team confirms a job. That keeps the incentive pointed at the same thing you care about.

How it works

Three steps. We run the ads, your team runs the job, and the invoice only exists for jobs that booked.

01

We run the ads

We build and manage Facebook and Instagram campaigns targeted at homeowners in your service area who need the work done — creative, targeting, pixel and tracking setup all handled on our end.

02

Your team runs the job

Leads land with your team the same way any other lead would. You call, quote, and book the appointment — nothing changes about how you close.

03

You pay per completed job

Once your team confirms a booked job, we invoice for that job. If it doesn't book, there's no charge for it.

Who we work with

High-ticket home service work where the homeowner is easy to reach on Meta and the job is worth chasing.

01

Crawl Space Encapsulation

Urgent, visible problem — homeowners search for a fix as soon as they notice it.

02

Foundation Repair

High job values with a single homeowner decision-maker, which is exactly what Meta targeting is good at reaching.

03

Spray Foam Insulation

Energy-cost framing gives us a clear, specific angle that performs well as ad creative.

04

Basement Waterproofing

Seasonal urgency and real damage on the line — homeowners act fast once they see water.

The pay-per-job model

Same campaigns, different question — what are you actually paying for?

 
RETAINER
PAY-PER-LEAD
PAY-PER-JOB
What you pay for
Time & management
Every form fill
Confirmed booked jobs
Cost with zero results
Full fee
Cost of bad leads
$0
Who carries the risk
You
Mostly you
Us
Incentive lines up with
Ad spend
Lead volume
Your revenue

Where the line is drawn

Clear split so nothing falls in a gap between us.

What we handle

  • Campaign strategy and budget structure
  • Ad creative and offer angles
  • Audience targeting by market and niche
  • Pixel and Conversions API setup
  • Delivering qualified leads to your team

What your team handles

  • Answering and following up on leads
  • Quoting the job
  • Booking the appointment
  • Showing up and doing the work
  • Confirming the booked job to us for invoicing

Tell us your market and your capacity.

We take on a limited number of contractors per niche so campaigns don't compete against each other. Reach out and we'll tell you if there's room in your area.

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